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Customer Communications Experience (CCX)
SmartCOMM through Canon IMS: cloud-based customer communications that business teams control, with interactive, two-way conversations across channels.
SmartCOMM from Smart Communications is a cloud-based platform for smart, interactive customer dialogues. Business teams edit templates themselves, personalisation adapts per customer automatically, and communication can go both ways: a customer can respond and get an answer in the same channel instead of a separate contact-centre queue.
Canon organises information management in four movements: Capture, Content, Communicate and Process. SmartCOMM works in the Communicate layer, with a strong link to Process: conversations feed back into workflows and systems instead of ending at the letter.
Canon’s CCX approach: every message designed, orchestrated and measured as part of the customer experience.
Marketing and service teams edit wording and layout directly in an interface built for non-developers, so IT is not the bottleneck for every copy change, and every change passes an approval step before release.
Content, offers and tone adjust per customer automatically, without a separate template variant for every segment, so every customer gets a relevant message.
SEE IT IN ACTION
See how a business user changes a template and how a customer can respond within the same communication, with a Canon IMS consultant.
Communication can respond: a customer can ask a follow-up on a statement or complete a form and get an answer in the same channel, without escalating to a call centre.
Nokavision, a Canon IMS competence centre, built a custom Workato connector for SmartCOMM that manages jobs, spools and bundles inside Workato recipes, so SmartCOMM fits into wider enterprise automation and AI scenarios.
Smart Communications was ranked a Leader with the highest score in the Aspire Leaderboard for Vendor Hosted SaaS CCM, and positioned as a Leader for AnyPrem CCM software and Communications Experience Platforms.
Business-led: Business teams edit templates within approval flows.
Personal: Content adapts per customer automatically.
Interactive: Customers respond and get answers in the same channel.
Cloud-based: SaaS delivery without infrastructure to manage.
Canon IMS takes responsibility for your SmartCOMM environment from first analysis to daily operation: advice, implementation, support and managed services under one contract with agreed service levels.
Advice and consultancy: We look at how your customers interact with your communication and who changes templates today, and tell you honestly whether SmartCOMM fits.
Implementation and migration: We design your workflows, integrate SmartCOMM with your core systems and go live in phases.
Support and maintenance under SLA: Support, maintenance and upgrades with agreed response and resolution times.
Managed services: We operate and monitor SmartCOMM for you, on-premises, in the cloud or hybrid.
SmartCOMM is our choice when communication must go both ways and business teams need to change it quickly, in the cloud. For very high-volume, highly variable batch production, OpenText Exstream may fit better; for any-prem deployment, Quadient Inspire Suite.
We propose what fits your process, not what we happen to sell.
Nokavision, a Canon IMS competence centre, implements SmartCOMM and built a custom Workato connector for it. Advice, implementation, support under an SLA and optional managed services come under one contract.
SmartCOMM is a cloud-based customer communications platform from Smart Communications for creating personalised, interactive communication that business teams can manage themselves.
Yes. Marketing and service teams edit content and layout in an interface built for non-developers, with approval steps before anything is released.
Smart Communications was ranked a Leader with the highest score in the Aspire Leaderboard for Vendor Hosted SaaS CCM, and a Leader for AnyPrem CCM software and Communications Experience Platforms.
Yes. Besides standard integrations, Nokavision built a custom Workato connector that manages SmartCOMM jobs, spools and bundles within Workato automations.
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